Champion Energy LED Insert
My Role:
Designed a promotional LED insert for Champion Energy’s free LED bulb campaign, creating a customer appreciation piece that reinforced the company’s energy-saving messaging while providing essential contact information and encouraging continued energy conservation.
Goal
Create a postcard-sized promotional insert to accompany Champion Energy’s free LED bulb offer for new customers. The piece needed to serve as both a thank you message and an educational tool that encouraged energy conservation while providing customers with easy access to company contact information.
Approach
- Designed letter-format insert in Adobe InDesign optimized for postcard-size inclusion with LED bulb promotional packages
- Created simple, appreciative messaging that thanked customers for choosing Champion Energy services
- Integrated clear contact information to facilitate customer communication and support
- Incorporated energy-saving messaging and tips to reinforce the value of the LED promotion and encourage sustainable energy habits
- Applied Champion Energy branding standards while maintaining clean, readable design appropriate for the promotional context
Results
Delivered a concise, branded promotional insert that effectively supported Champion Energy’s LED bulb campaign by combining customer appreciation with practical energy conservation messaging. Created a simple yet effective touchpoint that reinforced brand value while encouraging continued customer engagement with energy-saving practices.
